Privacy Policy
Last Modified: 09/30/2025
SCOPE OF THIS POLICY

This privacy policy describes the processing of information provided or collected on the sites and applications where this privacy policy is posted, whether on our digital properties or on applications we make available on third-party sites or platforms. It also describes the processing of guest information provided to us or collected by us offline in our physical properties, such as in our stores, theme parks, resorts, and cruise ships, or through our guest call centers. We follow this privacy policy in accordance with applicable law in the places where we operate. In some cases, we may provide additional data privacy notices specific to certain products, practices, or regions. Those terms are to be read in conjunction with this policy.

Please keep in mind that when you provide information to us on a third-party site or platform (for example, via our applications), the information you provide may be separately collected by the third-party site or platform. The information we collect is covered by this privacy policy, and the information the third-party site or platform collects is subject to the third-party site or platform’s privacy practices. Privacy choices you have made on the third-party site or platform will not apply to our use of the information we have collected directly through our applications. Please also keep in mind that our sites and applications may contain links to other sites not owned or controlled by us and we are not responsible for the privacy practices of those sites. We encourage you to be aware when you leave our sites or applications and to read the privacy policies of other sites that may collect your personal information.

USE OF YOUR INFORMATION BY THE WALT DISNEY FAMILY OF COMPANIES
The member of The Walt Disney Family of Companies that is the data controller for your information is responsible for and may use your information for the purposes described in this policy. Other members of The Walt Disney Family of Companies may access your information where they perform services on behalf of the data controllers (as data processors) and, unless prohibited under applicable law, for use on their own behalf (as data controllers) for the purposes described in this policy. Consistent with applicable law and choices and controls that may be available to you, we may use information collected from you, or from devices associated with you, to:

Provide you with the experiences, products, and services you request, view, engage with, or purchase;
Communicate with you about your account or transactions with us and send you information or request feedback about features on our sites and applications or changes to our policies;
Send you offers and promotions for our products and services or third-party products and services;
Personalize content and experiences;
Provide you with targeted advertising based on your activity on our sites and applications and on third-party sites and applications;
to learn more about how we use your information for personalization and tracking, please visit Online Tracking Technologies and Advertising.
Operate, understand, optimize, develop, or improve our sites, applications, products, services and operations, including by using guest survey research and analytics tools; and
Detect, investigate and prevent activities that may violate our policies, pose safety issues, or be fraudulent or illegal; and
Notify you of product recalls or safety issues.